COMMUNICATIONS AUDIT
JEFFERSON COUNTY PUBLIC LIBRARY

 
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Sometimes it’s hard to solve a problem when you don’t know what needs to be fixed.

Slate helped Jefferson County Public Libraries take a step back from their communications efforts to find new, innovative ways to connect and engage with their patrons and staff. Jefferson County Library system received 12 Big Ideas of key findings which resulted in recommendations to increase its digital presence and engagement with patrons, prioritize a mobile responsive website, codify their brand, create a Strategic Marketing Team, and hire a Community Engagement Coordinator.

Community Engagement | Surveying & Data Collection | Strategic Communications Recommendations | Communications Audit & Evaluation

 
 
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Results
 

"Everyone is delighted with the job [Slate] did. The Strategic Marketing Committee is up and running, with our first meeting scheduled. Now the fun begins! Thank you again for all the hard work. You guys were awesome!"

Rebecca Winning, Director of Communications