Our approach: It’s EPIC!

 

People ask, “What is your process?” It starts with a proven framework, but  it’s never a one-size-fits-all model. Each process is customized to fit the partner and the community.

(E)XPLORE

We take pride in understanding the communities we serve. That means conversations with stakeholders, staff, leadership, and residents. It’s digging into plans and existing communication materials. Above all, it’s listening more than talking.

(P)OSITION

At the end of the day, you have something to share. Smart positioning helps break through the clutter. In this phase, we create messaging and develop visual concepts that resonate.

(I)MPLEMENT

Smart positioning is only effective if we share it. In this implementation phase, we’ll outline specific strategies and tactics to bring your messaging to life. We provide plans that you and your team can take and run with, or we can help with the heavy lifting.

(C)REATE

Here comes the fun part: creating solutions through a tangible user experience. We get to take all those great ideas and develop deliverables to support your goals.